The challenge is open to all users of Arabella Hair products. There are no restrictions based on location or experience level.

Use any Arabella Hair product to create a creative transformation. Post your video on social media with the hashtags #exchangechallenge and #arabellahair during the challenge period (January 3rd - January 19th).

Winners will be announced on our official social media accounts on January 20th. Post your work on our official Instagram, Facebook, and TikTok for more chances to win!

Winners will be selected based on the highest interaction counts (likes, comments, shares) on their posts. Prizes will be announced during or after the challenge and delivered to the winners directly.

Yes, you can submit multiple entries as long as each video meets the challenge requirements.

Don’t worry! Every participant gets access to exclusive discounts and special offers on Arabella Hair products.

No, the video must exclusively feature Arabella Hair products to qualify for the challenge.

The content format is totally up to you – we want to see your unique flair! All content must be original and family-friendly. Here are a few ideas to get your creative juices flowing:
● Gift exchange with a wig twist—capture the fun & reactions!
● Change your hairstyle and see how others react.